Fabletics Brings Attention to Custom Needs From their Clients

For as long as Fabletics has been in business, they have been making the choices they need to bring attention to the issues that are going on in the industry. They have always wanted their customers to feel good about what they are doing and what they can make out of their own opportunities. Fabletics has a strong history of giving back to their customers because they know the business is all about how they can serve them and what they can do to make sure they are providing them with the best experience possible. It is what has set the brand apart from other brands as they continue to grow and do more things.


Kate Hudson, who works as a brand ambassador for Fabletics, knows what she is doing when it comes to the company. She has been working to make sure she can do things right for the business and that’s what has given her the chance she needs to feel good about what she’s doing and what she can do to make sure she is getting more from different situations. It all goes back to how she can be a positive influence for those who are running the business.


Bringing attention to the problems that most people have while they are looking for clothing opportunities is exactly how Fabletics wants to operate. They want people to know they are doing things right and they are always going to stay secure with the options they have. Fabletics knows what it will take to help people and knows how they can make sure they are doing things in the best way possible. Fabletics likes people to realize they are supporting them and that’s what will give them all the opportunities they need. For Fabletics, this is a big part of the business and a big part of who they are in business.


As long as there are different things that Kate Hudson can show off with the brand, she knows she will be doing the best job possible. She has always remained a positive influence on the brand and on what people are doing with the brand. Because of this, she knows there will be things that can happen that may not be able to work with other brands. She also knows there is a lot of value that can come from how she is helping people achieve their clothing goals.

Fabletics Leverages the Power of Online User Reviews

The power of crowd has become increasingly significant in determining consumer purchase. Today’s consumers are guided by crowd-sourced reviews when determining their final purchase. They tend to trust reviews from someone they know. Today, savvy brands have shifted to review-centric marketing strategies to capitalize on this consumer behavior. An example of such brand is Fabletics. Since its launch in 2013, Fabletcis has grown to over $235 million in revenue which is over 200% growth. Recently, Fabletics has reached over one million paying members mark. Fabletics attributes much of its success to embracing the user reviews.


Shawn Gold, Fabletics’ Corporate Marketing Officer credits such rapid growth to leveraging user reviews in today’s competitive marketplace. Consumer reviews can drive improved customer retention for brands, improved loyalty, and increased customer acquisition across all industries. With the growing digitalization, online reviews have become a significant factor in the decision-making process. Today’s consumers often research brands and read reviews before determining the final purchase.


Authentic, genuine brand reviews lead to an enhanced bottom line. They result in more revenue, improved search ranking, and improved customer retention. Incorporating user reviews into your customer service approach or product offerings earns repeat purchases, loyal customers, and greater return on customer acquisition investment.


Improved Search Ranking


Positive online reviews have a significant impact on a brand’s search ranking. With positive reviews, a brand would likely appear in top organic, local search results such as Google’s Local 3-Pack. Some review sites such as Trustpilot partners with Google to help brands improve their Google Seller Rating.


Drive Revenue


A recent study by BrightLocal concluded that a whopping 74% of people would pursue purchase after looking at brand’s reviews. Reviews on a product page increase the likelihood of purchase by 17%. According to Yelp, an extra half-star rating increases the probability of restaurants selling out by 19%. An additional one-star rating leads to 5-6% increase in revenue. An increase in a single point can make a difference in many industries such as travel, retail, luxury goods, and food.


Drive Valuable Repeat Purchase


Incorporating user reviews into product offering and customer approach has helped TechStyle to increase its repeat purchase. Fabletics prioritizes its customers, and therefore, invests much time in managing and responding to thousands of online customer reviews.


About Kate Hudson


Kate Hudson is a renowned American actress. She was born to a comedian, actor, and musician Bill Hudson and actress Goldie Hawn. Hudson rose to prominence in 2000 for featuring in Almost Famous, a famous film that earned her an Academy Award for Best Supporting Actress prize. Kate Hudson teamed up with Don Ressler and Adam Goldenberg, co-founders of JustFab to launch Fabletics, a fitness brand.


Everyone who has interacted with Kate Hudson including interviewers, co-stars, directors, and family members are quick to comment on her ability to cheer up the crowd. Through solid work ethic and dedication, Kate Hudson has gone from indie beginner to a globally recognized star in just three years. Kate Hudson has done it all without looking at her mom’s success.

How Did Fabletics Start The Athleisure Craze?

The Fabletics brand was really the first to have any part in the athleisure craze, and the company was started by Kate Hudson because she wanted to make something that was easy to use. Women have already had a hard enough time getting their clothes together, and she did not want to make it any harder. She hates fussing with her clothes, and that is why she made Fabletics the way it is. All the clothes From Fabletics fit together when a woman is looking for something simple to wear, and these women are going to feel much better because they will always look good even if they are just going to the gym.

The idea that a woman has to carry around nice clothes all the time is something that a lot of women cannot deal with, and that is why they will enjoy Fabletics. The plan behind the line and what is shown in the Marie Claire article is that all the clothes can be fit together like a puzzle that makes a woman look great. Women will feel amazing because they have something that makes them look sleek and sexy, and they can wear these clothes anywhere. Even a nice pair of tights and a tank top is enough to help most women feel much better about their bodies.

Read more: Kate Hudson to the Lazy-Girl Rescue: Steal Her Secrets for Wearing Athleisure at Night

Women who are going through a long schedule during the day just do not have all the extra time that is needed to mess around with their clothes. They do not need to carry formal clothes around, and they will appreciate being able to push some clothes into a bag that they can pull out at the drop of a hat. Every woman who uses Fabletics will get into the athleisure movement, and they will likely not want to stop wearing these kinds of clothes.
 See: http://www.fabletics.com/the-summer-refresh.htm

How to Find One’s Own Style

Fashion is a tricky field to get into, especially for the larger person. A lot of the better looking pieces of clothing tend to be reserved for smaller people. Even with women, there seems to be a size cut off for nice looking outfits.

Fortunately, some clothing companies like JustFab have a response to this problem. There are a growing number of clothing companies that are offering stylish clothes for women who are a little bigger than others. This provides women with more options to look at different pieces of fashion in order to find her own style. When one knows where to look, that makes it easier for her.

One retailer that is worth looking into is JustFab. JustFab is one of the more innovative clothing stores because they have the individual customer in mind. They have just opened a line for plus sized women according to an article released on The Curvy Fashionista. This allows women who are larger than others to find the type of clothes that they enjoy seeing. They get to know how it feels to have something that is flattering to their figure. They will not only look better to others, but they will also feel good about themselves because they have something that brings them more confidence.
Read more:
JustFab Promo Codes: 20% Off Coupon, 2016

The next step for JustFab is to look through different pieces of fashion in order to put together a great style. There is a lot that goes into making fashion work for everyone including plus sized women. For one thing, if all one does is just go after trends, then they will find themselves looking rather sloppy. Some of the most stylish plus sized women understand that each clothing is only one piece of an outfit that they could put together and bring forth a flattering image that they want to present to the world.

Learn more about JustFab: